International Women’s Day

Mar 01, 2022

In honour of International Women's Day, we'd like to share the story of three inspiring women who brought about creative change to our weaving mill that still holds true today. Avoca is known for its love of colour and we have the Wynne sisters to thank for this! 

In 1927, the dynamic trio of sisters, Emily, Winifred and Veronica Wynne decided to start an Irish industry and contribute to the local economy. With their skills in textiles, weaving and business experience, they were well suited to take over.
They introduced the use of vibrant colours and new weaving patterns. The surrounding countryside provided both inspiration and dye sources. In the walled garden of their family home, they grew plants to use for dyes. With these dyes, they created new colour combinations by twisting strands of wool fibre together with differing colour tones. The sisters creation of signature colour lines is still the brand's signature today.

Emily's designs were loved by many, and one customer in particular purchased a throw as a wedding gift for a family member. The throw was bursting with different coloured yarns and a complex weave. A century later, this throw would find its way back to the mill where it could be recreated with a modern twist. It’s hard to improve on a classic, but we’re very proud of this new take on an Avoca signature piece. Shop our Century Throw

We proudly weave our throws using the finest materials such as lambswool, cashmere and mohair, and we are still inspired by the creativity of these three wonderful women.

Using the finest materials such as lambswool, cashmere and mohair, we’ve been hand weaving throw blankets in Ireland since 1723.

Shop our colourful Avoca Throws and cosy soft Scarves & Wraps

A toast to the ladies of Avoca!
From our wonderful chefs to our food market flyers, our accounts team, our creatives, our cleaners and buyers. From our retailers and bakers to our mill weavers & makers, we’re incredibly proud of our female team members.